About
We're a software company whose product arrives switched on.
That sentence is the whole business, and it's worth being precise about, because both of the simpler versions are wrong.
We do build software: the agent that answers your phone, the engine that works your estimate list, the record that holds your customers' consent, the dashboard you log into. That is a real platform and we run it.
But shipping you a login would be useless, because the thing standing between you and a working system was never the software — it was the day of setup that nobody has. So configuring it and operating it are part of the product, not a service sold alongside it. You get a system with your greeting, your emergency rules, your price ranges, your escalation order already in it, tested before it picks up for a customer.
Who this is for
Owner-operated HVAC and plumbing shops with roughly 5 to 25 techs. Big enough that missed calls and an unworked estimate list cost real money; small enough that there's no dispatcher, no marketing manager, and no procurement process — just an owner deciding.
Below about five techs we're too expensive to make sense. Above about twenty-five you've usually got the staff to do this in-house, and you should.
How we'd rather work
- Published prices. On the website, the same for everyone, no negotiation and no discount. If the price is wrong for you, that's useful information for both of us on day one instead of month four.
- Month to month. Cancel any time, no notice period, no contract. If we stop earning it, you should be able to end the renewal with one email, and you can.
- We say no to things. We don't dispatch, don't take payments, don't run your ads, and don't do recruiting. A vendor who says yes to everything is a vendor who is about to do several things badly.
- We don't invent numbers. You won't find an unsupported statistic, an unattributed testimonial, or a borrowed client logo here. This is a category full of confident percentages with no source behind them, and we'd rather be the company that doesn't add another one.
What you can judge before a sales call
We are a new company. You would work directly with the people who build and run the system, not an account layer between you and the work.
That is why the price, the onboarding agenda, the exact follow-up messages, the limits, and the two promises are all published before you speak to us. Start with the 90-Day Unsold Estimate Audit: it uses your own data and it arrives whether or not you book a call.
The company
Simple Signal HQ is operated by Simple Signal Group LLC. Reach a human at contact@simplesignalhq.com.